Overview
A short-form instructional video created for Smile Train as part of a campaign to break a Guinness World Records title for the largest online album of smiles. Designed for social media, the video guides viewers step-by-step on how to upload their photo, using clear visuals and concise messaging to make participation simple and accessible.

Goal
To drive participation and awareness by encouraging audiences to contribute their smiles, helping reach the 20,000 submission goal, and building momentum toward achieving the world record.

Role
In-House Video Producer (Director & Editor).